Discover the latest hotel industry trends and innovations in our dynamic seminar programme, designed for hoteliers who want to stay ahead. Explore over 45 expert-led sessions covering wellness, guest experiences, profitable F&B strategies, cost-saving without compromise, artificial intelligence in hospitality, and sustainable hotel design.
Hotel Business Stage

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Hotel Business StageRoger Saul is best known as the Founder of Mulberry, the iconic British brand he launched in 1971 with just £500 and a vision for timeless, quality craftsmanship. Over three decades, he built Mulberry …Moderator
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Hotel Business StageAI is transforming hospitality… but is it enhancing it? In this fast-paced talk, we’ll run through ten tangible ways AI can empower hoteliers to work smarter, not harder, by freeing up time, improving …
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Hotel Business StageDiscover the power of storytelling in hospitality marketing with Molly Peel, winner of the “Rising Star in Hotel Marketing” award at the 2025 Hotel Marketing Awards, hosted by the Hotel Marketing Asso …
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Hotel Business StageWhile the hotel sector continues to grow at pace, a clear divide is emerging between operators who strategically embrace technology and those who do not. The hotels that will thrive tomorrow are the o …
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Hotel Business StageIn this focused 15-minute talk, art curator and advisor Francesca Filippini Pinto will take hoteliers behind the scenes of the art selection process. From defining a creative brief to sourcing, evalua …
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Hotel Business StageAs economic uncertainty reshapes spending habits and traveller priorities, the hospitality industry faces a crucial question: what does luxury look like now? No longer defined purely by price or prest …
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Hotel Business StageRecruitment is one of the biggest challenges facing hoteliers today. With rising labour costs, a shrinking talent pool, and growing pressure on budgets, many operators are rethinking how they build an …Moderator
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Hotel Business StageIn a keynote address, Allen Simpson, the newly appointed CEO of UKHospitality, offers a front-line view from Westminster, exploring the legislative shifts and political decisions that are reshaping th …
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Hotel Business StageRecognising the passion of independently spirited hoteliers who drive our sector forward, the Independent Hotel Show Awards champion all that makes independent hotels such amazing places to stay. Come …
Innovation Stage

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Innovation StageForget everything you thought you knew about SEO. Guest behaviour has changed, Google’s rules have changed, and the old playbook just doesn’t work anymore. In this fast-paced session, Adam Hamadache, …
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Innovation StageJoin us for a deep dive into the latest STR data revealing how independent and branded hotels are performing across the UK. This session will unpack key trends in occupancy, ADR, and RevPAR, highlight …
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Innovation StageWhat’s shaping the next era of boutique hospitality? This future-focused panel brings together hotel visionaries, design disruptors, and brand strategists to decode the trends that will define 2026 an …
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Innovation StageWellness is no longer confined to the treatment room. Today’s travellers are seeking deeper, more immersive experiences that support holistic wellbeing and foster a connection to nature. In this inspi …
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Innovation StageToday’s traveller craves more than luxury. They want experiences that feel intuitive, seamless and personal. In this future-facing session, we explore how forward-thinking independent hotels are embra …Moderator
Social Business Stage

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Social Business StageIn an age where scroll-stopping visuals are essential, how can hotels ensure their content actually drives results? Join social media strategist Alison Battisby, Founder of Avocado Social, for a hands …
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Social Business StageA talk on the rise of AI, its uses across hospitality ecosystems and the need for connectivity within your systems to infer value from the raw data.
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Social Business StageThe hospitality industry is going through a fast paced fusion between technology and meaningful personal interactions. In this presentation we will go over 5 essential tools to enhance your business a …
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Social Business StageDiscover how artificial intelligence will transform core operational capabilities in hospitality. In this session, Dharma will share its vision for the future of task management and housekeeping, powe …
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Social Business StageTighter margins, higher user expectations and necessity to deliver excellence, continually - Healthcare shares similarities with hospitality as a reputation-sensitive industry. Focus on Hospitality wi …
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Social Business StageJoin us for an interactive discussion as part of a live Travel Market Life podcast recording to explore the greater alignment of marketing and revenue, the role of data and the impact of AI on perform …Moderator
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Social Business StageJoin Hospitality Action for a taster session exploring how to better equip managers with the skills to support their teams. In Hospitality Action’s most recent survey, almost half of respondents repor …
Hotel Business Stage

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Hotel Business StageIn today’s hyper-connected world, international travellers have a lot of options. To explore how independent and luxury hotels can craft compelling campaigns that capture the attention of internationa …
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Hotel Business StageAre you leveraging AI as intelligently as you could be? Join a panel of forward-thinking hoteliers as they share real-world success stories showing that purpose-driven AI doesn’t replace the human tou …
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Hotel Business StageSelling a hotel is one of the most significant decisions an owner can make, whether it's a strategic exit, a change in direction, or a well-earned legacy move. But how do you maximise value, preserve …
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Hotel Business StageWith a new approach to building regulations reshaping the industry, interior architects are now taking on greater responsibility as Principal Designers. Steven Thorpe of Conran and Partners explores w …
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Hotel Business StageAs we step into Q4 2025, hotel food and beverage has never been more important but with rising costs, evolving guest expectations, and tighter margins, the old playbook no longer works. In this short …
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Hotel Business StageHotel food & beverage operations have always walked a fine line between enhancing the guest experience and straining the bottom line. With rising food inflation, soaring staffing costs, and increasing …
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Hotel Business StageThe lines between hotels, private members’ clubs, branded residences, and lifestyle destinations are blurring, ushering in a new era of hybrid hospitality. Today’s traveller isn’t just booking a stay; …Moderator
Innovation Stage

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Innovation StageIn today’s hospitality landscape, cutting costs doesn't have to mean cutting corners. This session is designed specifically for Hotel General Managers looking to drive profitability through smarter, m …
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Innovation StageBehind every inspiring new hotel is a complex journey from concept to opening day—one that’s often marked by misaligned expectations, design compromises and operational growing pains. In this honest, …Moderator
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Innovation StageIn a time marked by geopolitical instability, shifting monetary policy, and changing consumer behaviours, understanding the global economic landscape is more critical than ever. In this keynote addres …
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Innovation StageWhat makes a space feel truly luxurious, and why do certain environments evoke calm, delight or desire? This multi-sensory session explores the emerging field of neuroaesthetics and its powerful impli …
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Innovation StageSustainability isn’t just a trend: it’s a business essential. In this eye-opening session, discover how independent hotels are turning environmental responsibility into guest loyalty, operational savi …
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Innovation StageToday’s most discerning consumers are looking for more than just beautiful spaces: they crave meaningful experiences. This session explores the evolving priorities of an audience that values emotional …
Social Business Stage

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Social Business StageAI isn’t here to replace your team, it’s here to save them time. But in an industry where everyone’s wearing 10 hats, it’s hard to know where to start. This interactive session is designed specificall …
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Social Business StageBrought to you by Hotel Designs as part of the Accessible Design Talks series, this session will address what independent hoteliers need to do to attract disabled customers to their hotels, by ensurin …
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Social Business StageJoin us for an interactive discussion as part of a live Travel Market Life podcast recording to look at where tech falls short and how to build a strategy to success. In discussion with hoteliers and …Moderator