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Jordan Parke
Jordan is Head of Sales for Europe at Wayfair Professional, where he leads the sales and account management teams delivering large-scale furnishing and design solutions for hospitality and commercial projects across the region. Working closely with leading hotel groups, developers, and designers, his team helps bring complex projects to life through tailored procurement solutions.
Prior to joining Wayfair Professional, he led go-to-market strategies for the global MICE corporate events business worked with some of the world's leading hospitality brands, including Marriott and Hilton. With extensive experience across hospitality, commercial strategy, and client partnerships, he is passionate about helping hotels create exceptional guest experiences through thoughtful design and operational excellence.
Sessions
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Spaces without boundaries: The future of hotel design05-Oct-2026Innovation Stage
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