Account Director, CUSTARD
Anna is an Account Director at hospitality marketing and PR consultancy, Custard, specialising in authentic brand storytelling and strengthening messaging through meticulous word choice and tone of voice. Working with a number of hotels, venues and hospitality suppliers for many years, Anna is an expert in the industry, offering consultancy and best practice to businesses looking to enhance their marketing efforts and strengthen their brand’s reputation. She is a member of the Greengage Platinum leadership group which meets quarterly to discuss sustainability best practice in the sector, methods of avoiding greenwashing, and overcoming the challenges faced by businesses on their sustainability journeys.
17-Oct-2023Innovation StageG: Governance- how to avoid greenwashing through transparency