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At this year's Independent Hotel Show we unveiled of the Perfect Hotel Bedroom Report. Based on nearly 2,000 respondents to a survey, carried out in partnership with Chic Retreats, the report outlined guests’ preferences for lighting, soft furnishings, technology requirements, windows, bed-making and amenities.

The Perfect Hotel Bedroom report was brought to life in an installation built by Harriet Forde Design at the show with exhibitors’ products furnishing the room. Not only did the Perfect Hotel Bedroom report provide hoteliers with sharp insight into what consumers want in a hotel bedroom but the room itself provided a brilliant talking point for visitors to the show.

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