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Beam Group brings premium appliances to the Independent Hotel Show 2025
Beam Group (Stand 2371) will join the Independent Hotel Show, in partnership with James Hallam Insurance Brokers, when it returns to Olympia on 6–7 October 2025. The UK-based company is a full-service brand management and distribution specialist, representing premium small domestic appliances, air treatment systems, and electrical health, beauty, laundry and floorcare equipment.
Beam partners with brands such as Blueair, Duux, Sjostrand, Dualit and Steamery, supporting their entry into the UK market with services that go beyond logistics. Alongside distribution, the company provides strategic brand positioning, marketing, aftersales and end-user customer support. For hotels, this translates into high-end guest-facing appliances such as premium kettles, coffee machines, air purifiers, climate devices, hair care products and garment care solutions that help create a sense of comfort, clean air and modern luxury.
Beam Group sees the Independent Hotel Show as an ideal platform to demonstrate how premium electrical appliances can enhance guest comfort and wellness in boutique and independent hotels. The event attracts hoteliers, interior designers, procurement teams and operations leaders who are looking to elevate their guest experience.
The company plans to showcase appliances that combine function with style: whisper-quiet air purifiers, elegantly designed kettles and coffee machines, and premium garment and personal care products. Beam aims to position appliances not merely as utility items but as part of the luxury narrative, reflecting the show’s 2025 theme of “redefining luxury”.
Beam also hopes to connect with hotel groups, independent operators and design firms to explore potential partnerships, including co-branded appliance sets, custom finishes and tailored solutions.
Beam’s portfolio helps hoteliers deliver a refined in-room experience through:
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Superior air quality and climate comfort: air treatment units that remove odours and enhance perceived comfort, particularly valuable in urban settings.
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High-end small appliances: premium kettles and coffee machines that align with a hotel’s design aspirations and performance standards.
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Seamless design integration: appliances with minimalist, premium aesthetics, with options for custom finishes to match interiors.
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Reliability and aftersales support: products designed for durability, backed by spare parts, maintenance and responsive service.
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Wellness positioning: clean air and climate regulation that support a hotel’s wellness narrative.
Supporting independent hotels
Beam recognises that independent properties value individuality. The company offers a curated selection of premium brands, a consultative specification service, and the flexibility to supply scale-appropriate quantities. Regional servicing, tailored aftersales support and the ability to create bespoke or limited-edition appliances allow hotels to differentiate their rooms and maintain consistency over time.
Beam prioritises energy-efficient products with low power consumption and intelligent controls, alongside brands that emphasise durability, repairability and extended warranties. Packaging is optimised to reduce waste, and the company consolidates logistics to minimise transport emissions. Beam also supports hotels in communicating sustainability credentials to guests and works with suppliers to drive continuous environmental improvements.
Dedicated account management ensures hospitality partners receive expert guidance and rapid response to queries. Beam maintains spare parts and consumables for fast repairs, manages warranty claims and offers upgrade programmes as new models or greener technologies emerge.
Redefining luuxury
For Beam, luxury means more than extravagance. It is about seamless, high-performance utility paired with elegant design. Premium appliances that operate silently, integrate with interiors and support guest comfort without intrusion embody this philosophy. Clean air, sustainable engineering and aesthetic harmony all contribute to a new definition of luxury where function and experience are inseparable.
Beam Group will be on hand at the Independent Hotel Show 2025 (stand 2371) to meet hoteliers, share product demonstrations and discuss how premium appliances can support distinctive, high-quality guest experiences. Find out more at beamgroup.co.uk.
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