Profit with Purpose: Why Sustainability is Smart Business

07 Oct 2025
Innovation Stage
Luxury , Revenue & Profit , Design , Sustainability

Sustainability isn’t just a trend: it’s a business essential. In this eye-opening session, discover how independent hotels are turning environmental responsibility into guest loyalty, operational savings, and brand strength. From energy efficiency to waste reduction and eliminating meat, as well as the regulations coming through that you need to know about, we’ll explore how doing good can also mean doing well. Join us to unpack real-world strategies and case studies that prove sustainability and profitability go hand in hand, and why today’s guest expects nothing less.

Moderator
Sarah Duncan
Sarah Duncan, Sustainability/ESG Advisor, Educator, and Trainer - Sleeping Lion
Panelist
Ed Perryman
Ed Perryman, Co-Founder - Replacer
Lindsay Conway
Lindsay Conway, Sustainability Projects Officer - Lamington Group
Louise Macbeth
Louise Macbeth, Owner - Beck Hall
Ufi Ibrahim
Ufi Ibrahim, Chief Executive - Energy & Environment Alliance